Conversion Rate Optimization (CRO)
The Intersection of AI and CRO: Automating A/B Testing for Faster Results
A/B testing has long been a staple in the marketer’s toolkit. It’s the bread and butter of decision-making, the guiding light through the fog of uncertainty. But let’s be honest—A/B testing, as it has traditionally been done, is slow. It’s methodical, sure, but in a world that’s moving faster by Read more…
